|Berenice mulubah |
brand worth talking about. Create our own buzz. Build
relationships with networks who will help spread the word. Start
putting yourself out there and actively promoting your brand, because
these days word of mouth starts with YOU.
The days of handing out 100 copies of your demo and hoping that a record executive wanders into a club to catch your show are over. Musicians are heavily relying on technology to help communicate,
network and promote their personal brands.
The quickest method to spreading the word to a
large group of people is through social media. Musicians can’t just rely on friends and
family to help promote an album or a new YouTube video. They need to help themselves.
Understanding how people find content and how
they are influenced by content is imperative.
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